Analytics Marketing & CRM

Toast + Brightloom

Take the Guesswork Out of Your Campaign Marketing

Brightloom offers Toast customers an extra level of customer data analysis not available anywhere else. 
Restaurant brands using Toast connect their Toast data to Brightloom. Brightloom then analyzes it and groups it into advanced customer segments (Clusters) based on purchase history and provides a breakdown of segments with the highest likelihood of making a purchase. Finally, Brightloom’s AI engine recommends personalized marketing strategies brands can apply in their marketing campaigns.

Benefits

  • Increase Customer Loyalty
    Generate data driven engagement strategies designed to anticipate your customer's preference and keep them coming back time and time again

  • Decrease Discount Dependency
    Give your customers a reason to return without over-relying on discounts

  • Increase Marketing ROI
    Launch campaigns that have the highest likelihood to convert by getting the right message in front of the right customers at the right time

  • Understand Your Customer
    Leverage Brightloom's clusters to drive a deeper understanding as to who your customers are and what it takes to drive continued loyalty

Visit Brightloom for more information!

Learn How Toast Can Help Your Restaurant

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